The World Cup is Now

Rwandan Youth Soccer Promo

This promotional music video highlights a very cool project in Rwanda geared toward at-risk children by plugging them into sports programs, particularly soccer. The video follows the progress of a boy who trains hard and eventually develops into a player for the Rwandan National Team with aspirations to qualifying for the World Cup. Glyph Engine was brought in to remix the soundtrack song by the Rwandan artist Rafiki. The song had to be lengthened to fit the video and then was embellished with East African percussion and various other sounds. Glyph Engine also helped with fine-tuning the edit. (1:30)

CLIENT

Play For Hope